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Marcia Shade, BS, PhD, RN (she/her/hers)

Assistant Professor
University of Nebraska Medical Center
Omaha, Nebraska, United States

Dr. Shade is a nurse, scholar, educator, leader, and innovator. She is an Assistant Professor in the College of Nursing at the University of Nebraska Medical Center. Dr. Shade also is the founder and CEO of Voice-It Inc. a start-up company that focuses on creating digital health solutions that engage and empower consumers of health care.
Dr. Shade received her Bachelor of Science in Biology from the University of Nebraska at Omaha, both Bachelor and Master of Science in nursing, from Nebraska Methodist College and her PhD degree from the University of Nebraska Medical Center College of Nursing. Dr. Shade completed additional training as a Post-Doctoral Research Fellow at the University of Iowa College of Nursing.
Dr. Shade's scholarship focuses on improving pain management in older adults and has received both intramural and extramural funding to lead her program of research. Dr. Shade has published over 20 peer-reviewed articles and book chapters and has given presentations at numerous scientific meetings across the country. Dr. Shade is an engaged member of the Gerontological Society of America, US Association for the Study of Pain, American Society of Pain Management Nursing, and the Midwest Nursing Research Society. She has received national recognition and awards for her contributions to nursing research, most recently the 2023 Excellence in Nursing Care of Older Adult Award and 2023 Research Award from the American Society of Pain Management Nursing.
As a nurse innovator and entrepreneur, Dr. Shade works to extend the “reach and impact” of her research by creating and testing artificial intelligence technology to improve older adult’s pain management. She and her start-up company were selected as a winner of a highly competitive National Institutes of Health, National Institutes on Aging Small Business Accelerator that increases diversity in business research and development.

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